Black and White Trend

 REEF Island Mist Bralette & String Pant Black (BLK) Available at PacSun   ATHENA Sand Tropez Bandini & Cabana Solids Mid Waist Pant Black (BLK) Available at Zappos   BASTA SURF Popoyo Reversible Bungee High Neck Bra & Retro Pant Black (BLK) Available at ShopBop   ELLA MOSS Zaire High Neck Bra […]


Our favorite 70’s style stereotypes are back in the 2016 LUXE by Lisa Vogel collection with all that gold, glitter, and fringe. The Sheats Goldstein house is a masterpiece of concrete chic and these glamazons have never looked so foxy lounging around. Photographed by KARLA TICAS  Styled by TODD PEARCE Hair by SIENREE Makeup by […]

Swim Diary: Xo Lisa Vogel

   SWIM DIARY by Britt Hertel While vacationing in Paris last year, Lisa Vogel posted an Eiffel Tower snap to her Instagram account. She received hundreds of ‘likes’ that inspired her 2016 LUXE by Lisa Vogel collection. Lisa worked with her design team to digitize the amazing hues that transmitted from Gustave Eiffel’s beautiful masterpiece; […]

Athena’s Attributes

Athena bridges the gap between youthful and fashionable swimwear for today’s woman. ‘The Spot’ takes a closer look into this best-selling swim brand, made for fit and comfort with built-in bras, larger cup sizes and the perfect elements to shape, slim and enhance. They just so happen to be bright and colorful for fun in […]


Gray Malin x Basta Surf Collection Emily and Sam of Basta Surf teamed up with fine art photographer, Gray Malin on an exclusive women’s swim collection! Gray Malin is known for creating amazing art with aerial scenes of beaches from around the world and his use of floats and vibrant pops of colors. Learn more […]

On Active Duty

                HURLEY To Dye For Crop Top and Boyshort available at Younkers.                 NAUTICA Classic Stripe High Neck Tankini and Boyshort available at Lord & Taylor.                 NAUTICA Off The Blocks Sport […]

Strap Me Up

Strappy detailing is a major swim trend for 2015, whether it’s looped, laced, crissed or crossed. Trend Tip: A strappy back detail is a fool proof way to get the perfect Instagram beach shot. Simply turn your back to the camera, stare into the ocean, and voila! A perfectly styled shot featuring your strappy swimsuit […]

Trick Up My Sleeve

It used to be that the more skin you showed, the better. Not anymore! Even on the beach & by the pool, long sleeves are all the rage. Whether you opt for a long sleeve coverup, a long sleeve one piece, or a fashion forward crop top; rock this trend to show off your fashionista […]

Ella Moss Spring Favorites

  Ella Moss – Cabana Stripe Bandeau One Piece $118.00 Style #EM22505 BLK (Available at Neiman Marcus) Ella Moss – Folksy Crochet Short $118.00 Style #EM26775 BLK (Available at Ella Ella Moss – Solid Bandeau One Piece $118.00 Style #EM23505 BLU (Available at ShopBop) Ella Moss – Sedona Ruffle Bandeau Bra […]