Behind the scenes

November 7, 2016

Shop-Eat-Surf: Raj Swim Makes Bold Moves With Eye to Future

Posted: October 2, 2016 11:09 PM

A lot of companies talk about adjusting to younger consumers, the digital revolution, and the rapidly changing retail environment.

Raj Swim is doing more than talking– they are taking dramatic steps to leap into the future.

Raj Swim has been in the business for 50 years, and is now owned and operated by Alex Bhathal and Lisa Vogel, the children of the founders.

Alex handles all sales, production and finance. Lisa oversees design and merchandising, marketing, advertising and licensing.

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August 13, 2015

Swim Collective @ the Hyatt Regency, Huntington Beach

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July 24, 2015

Lisa Vogel OCBJ Women in Business Winner!

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July 24, 2015

Miami Swim Week was HOT HOT HOT!

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July 24, 2015

NY Market 2016 June 2015

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July 24, 2015

Athena Makeover

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June 3, 2015

NEXT National SUP Day 2015!

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May 29, 2015

Silhouettes For Every Shape & Size

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May 29, 2015

What’s To Come For 2016, Behind The Scenes

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May 29, 2015

Introducing Basta Surf!

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